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OUR WORLD
Sports and events
Old Wild West, champions of taste, sponsors of sporting values.
New for the 2025/2026 season
Presenting Partner LNPB
Passion, team spirit, and a sense of community are the core values of this partnership, making Old Wild West's involvement in the Serie BKT championship even more special. As Presenting Partner, Old Wild West will be present at every match: it will be present at all 380 games of the season, including playoffs and playouts, and on all the League's official channels, both television and digital. There will also be plenty of initiatives dedicated to engaging clubs, fans, families, and local communities, transforming every match into an event to be experienced on and off the pitch. And, at the chain's restaurants, every football fan will be able to celebrate their favorite team together.
Find out more
New for the 2025/2026 season
Prosecco Doc Imoco Volley
For the 2025/2026 season, Old Wild West will take to the field with the most successful and followed women's volleyball team in the world, becoming the Gold Sponsor and Official Catering Partner of Prosecco DOC Imoco Volley Conegliano.
In the season just concluded, the Conegliano "Panthers" won every available trophy, achieving a historic "ALL IN." Prosecco DOC Imoco Volley is, in fact, the only Italian team in history to have won the Club World Cup, Champions League, Scudetto, Coppa Italia, and Super Cup in the same year. To date, the yellow-and-blue Panthers are simultaneously Italian, European, and World Champions. This extraordinary achievement, built in just 13 years of activity, now boasts 29 trophies and an unprecedented following: over 110,000 spectators last season.
Old Wild West joins this success with a partnership that includes a significant brand presence in the arena and during live television broadcasts, but which also has the aim of involving fans, enthusiasts and the entire community that follows the team, thus strengthening the bond between the club and its fans.
In the season just concluded, the Conegliano "Panthers" won every available trophy, achieving a historic "ALL IN." Prosecco DOC Imoco Volley is, in fact, the only Italian team in history to have won the Club World Cup, Champions League, Scudetto, Coppa Italia, and Super Cup in the same year. To date, the yellow-and-blue Panthers are simultaneously Italian, European, and World Champions. This extraordinary achievement, built in just 13 years of activity, now boasts 29 trophies and an unprecedented following: over 110,000 spectators last season.
Old Wild West joins this success with a partnership that includes a significant brand presence in the arena and during live television broadcasts, but which also has the aim of involving fans, enthusiasts and the entire community that follows the team, thus strengthening the bond between the club and its fans.
Find out more
PROMOZIONE SCONTO 15% PER POSSESSORI DI ABBONAMENTO O BIGLIETTO
Tutti i tifosi possono approfittare di uno speciale sconto del 15% su tutto il menu di Old Wild West presentando il biglietto o l'abbonamento di una partita di Prosecco DOC Imoco Volley della stagione 2025-2026 alla cassa. La promozione è valida ogni giorno, a pranzo e a cena, dal 1 settembre 2025 fino al 30 giugno 2026.Come funziona:
- Presenta il tuo biglietto (lo sconto sarà valido solo nella settimana di validità del biglietto stesso)
- o presenta il tuo abbonamento alla cassa (assieme al codice a barre che hai ricevuto via mail da Prosecco DOC Imoco Volley), in questo caso lo sconto sarà sempre valido
- Ottieni uno sconto del 15% su tutto il menu
Note importanti:
- Non cumulabile con altre promozioni o menu a prezzo fisso (es: menu pranzo, magnifici 4, mini menu)
- Utilizzabile singolarmente all'interno della stessa transazione
- Valida in tutti i ristoranti Old Wild West in Italia, ad eccezione di Business Park Milanofiori Nord (Assago), Oriocenter Shopping Center (Orio al Serio), Galleria Commerciale Porta di Roma (Roma), Stazione Porta Nuova (Torino), Area di Servizio Baronissi Est, Raccordo autostradale Salerno (Baronissi), Area di Servizio San Zenone Ovest, Autostrada A1 MI/NA (San Zenone al Lambro), Area di servizio Sillaro Ovest, Area di Servizio Chianti, Area di Servizio Sebino, Napoli Portici, Pompei Scavi, Aversa, Milano Sarca.
GO WILD TOGETHER
Lega Nazionale
Pallacanestro
In the world of basketball, Old Wild West is proud to be the Title Sponsor of the Serie A2 and Serie B championships of the Lega Nazionale Pallacanestro for the 2024-2025 season, continuing to unite great Italian basketball and good food.
Find out the promotion
GO WILD TOGETHER PROMOTION
To celebrate our passion for sports, we have launched the "Go Wild Together" promotion. All fans can take advantage of a special 15% discount on the entire Old Wild West menu by presenting a ticket or season ticket for a Serie A2 or Serie B match from the 2025-2026 season at the cashier. The promotion is valid every day, for lunch and dinner, from September 1, 2025 until July 31, 2026.
How it works:
- Present your ticket or subscription at the cashier
- Get a 15% discount on the entire menu
Important notes:
- Cannot be combined with other promotions or fixed-price menus
- Can be used individually within the same transaction
- Valid in all Old Wild West restaurants in Italy, with the exception of Business Park Milanofiori Nord (Assago), Oriocenter Shopping Center (Orio al Serio), Galleria Commerciale Porta di Roma (Rome), Porta Nuova Station (Turin), Baronissi Est Service Area, Salerno Motorway Junction (Baronissi), San Zenone Ovest Service Area, A1 MI/NA Motorway (San Zenone al Lambro), Sillaro Ovest Service Area, Chianti Service Area, Sebino Service Area, Naples Portici, Pompei Scavi, Aversa, Milan Sarca.
For more details, visit the National Basketball League website: Basketball League
To celebrate our passion for sports, we have launched the "Go Wild Together" promotion. All fans can take advantage of a special 15% discount on the entire Old Wild West menu by presenting a ticket or season ticket for a Serie A2 or Serie B match from the 2025-2026 season at the cashier. The promotion is valid every day, for lunch and dinner, from September 1, 2025 until July 31, 2026.
How it works:
- Present your ticket or subscription at the cashier
- Get a 15% discount on the entire menu
Important notes:
- Cannot be combined with other promotions or fixed-price menus
- Can be used individually within the same transaction
- Valid in all Old Wild West restaurants in Italy, with the exception of Business Park Milanofiori Nord (Assago), Oriocenter Shopping Center (Orio al Serio), Galleria Commerciale Porta di Roma (Rome), Porta Nuova Station (Turin), Baronissi Est Service Area, Salerno Motorway Junction (Baronissi), San Zenone Ovest Service Area, A1 MI/NA Motorway (San Zenone al Lambro), Sillaro Ovest Service Area, Chianti Service Area, Sebino Service Area, Naples Portici, Pompei Scavi, Aversa, Milan Sarca.
For more details, visit the National Basketball League website: Basketball League
MAIN SPONSOR
APU Old Wild West Udine
We are very close to APU OLD WILD WEST Udine, the team of the city where our first restaurant was born.
We have been sponsors of this local reality since 2011 and since 2019 we have become Title Sponsor, renaming the team to APU OLD WILD WEST. Our logo is present on the shirts and other supports, and we organize personalized entertainment moments in the arena during the intervals of the matches.
At the end of the 2024-2025 season, Apu Old Wild West Udine has achieved a historic promotion to Serie A that had been missing for 16 years! Obviously Old Wild West will be alongside Apu Udine also in the top division.
We have been sponsors of this local reality since 2011 and since 2019 we have become Title Sponsor, renaming the team to APU OLD WILD WEST. Our logo is present on the shirts and other supports, and we organize personalized entertainment moments in the arena during the intervals of the matches.
At the end of the 2024-2025 season, Apu Old Wild West Udine has achieved a historic promotion to Serie A that had been missing for 16 years! Obviously Old Wild West will be alongside Apu Udine also in the top division.
Find out more
Official Partner
Radio Italia Live - il Concerto
Old Wild West confirms, for the third consecutive year, its partnership with Radio Italia on the occasion of the two concerts in Milan and Palermo.
As the official partner of the events in Milan (May 15) and Palermo (June 28), this year as well Old Wild West will not only entertain the audience before the concerts, but will also reintroduce the limited-edition burger “Radio Italia Live – The Sandwich,” available for a limited time exclusively at the Piazza Duomo restaurant in Milan.
This partnership represents a further commitment by Old Wild West to create authentic and engaging experiences for its customers, combining tradition and innovation in every dish and every note.
Go to the event website
Official Sponsor
Sponsor of the major concerts of Opel Firenze Rocks and I-Days Milano Coca-Cola 2026
We are sponsors of the two main summer festivals, Opel Firenze Rocks and I-Days Milano Coca-Cola, featuring a lineup of some of the most beloved artists.
Try to win tickets to the concerts and enjoy the limited edition menu at our food truck, present at every show!
Find out more
